At Brightcentra, we believe that no matter what your business is Salesforce’s Marketing Cloud is an ideal platform to monitor and analyze all marketing activities.It provides marketers with a single environment to manage all their communication channels including email, social, web, and mobile.It is a perfect marketing automation solution.We can plan, create, track and execute various marketing campaigns using this platform. Salesforce Marketing Cloud makes it easier for marketing leadership team to calculate campaign ROI, all with the help of a few mouse clicks.
Marketing cloud is the platform for delivering relevant, personalized journeys across channels and devices – enabling marketers to deliver the right messages to the right people via the right channel.Some of its features include :
With Journey builder we can build 1-to-1 journeys at scale and can deliver simple or complex journeys for every individual, no matter the size of your customer base. We can incorporate sales and service activities right into the journey and also define specific goals and measure CTRs, timing, channels, conversions and more.
Using the analytics builder we can uncover new insights about our customers and also make beautiful reports using bar graph, pie charts, scatter plots and other visualization techniques. Analytics builder also comes with email analytics and reporting using which we can understand whether a customer has opened, clicked, unsubscribed any of our sent campaigns.
We can make use of the email studio to create customer engaging emails and can keep a check on our email campaigns. We can also have a return on investment with built-in integrated predictive intelligence and email delivery tools. Filtering the subscriber base and sending targeted email messages based on customer data is another advantage
With mobile studio your organization can get a mobile-first mindset with SMS, MMS, push messaging and group messaging. We can engage with customers in the moment, send real-time alerts and notifications. We can also build powerful APIs to automate mobile marketing solutions and with the help of geo-location technology, we can interact with our customers at the right place and time.
Social studio provides social listening tools to hear conversations from different sources and we can plan, execute and track social media marketing campaigns. Using social studio we can monitor our owned social channels and take part in conversations
We are BRIGHTCENTRA – a computer systems integrator and IT supplier offering a wide range of hardware and software solutions with value-added services including configuring of systems, installation, training, and pre/post sales technical support. BRIGHTCENTRA serves Government and Education markets with diverse academic and technically demanding needs.
Tel : (415) 770-8427
Mail : sales@brightcentra.com
Address : San Francisco, USA
Tel : +61 466 828 278
Mail : sales@brightcentra.com
Address : Sydney, Australia
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